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Technology Entrepreneurship

By Natasha Evers

Technology Entrepreneurship Law

Technology Entrepreneurship

By Natasha Evers

0 - Default Title
Description
This second edition of the critically acclaimed core textbook provides students from technology and science based backgrounds with the theoretical knowledge and practical skills required to transform innovative ideas into commercially viable businesses for profit or social ends. Blending theory, policy and practice in a manner that is accessible to readers with little prior knowledge of business commercialisation, it offers a framework for understanding the entrepreneurial process for technological ideas. The book provides students with comprehensive guidance on the specialized field of 'technopreneurship'. It provides the tools and frameworks required for managing, commercialising and marketing technological innovation. With real life examples and case studies from a range of countries and industries, it will equip students with the understanding required to successfully launch their product. This text caters for undergraduate and postgraduate students studying technology entrepreneurship modules on engineering, science and computing technology programmes.
Product details
Binding:
Paperback
Edition:
2
Number of Pages:
446
Release Date:
2020-12-12
Publication Date:
2020-12-12
Publisher:
Bloomsbury 3PL
Languages:
Original: English
ISBN10:
1352011174
ISBN13:
9781352011173
GPSR Manufacturer Reference:
[email protected]
Weight:
764 g
Height:
170 cm
Width:
244 cm
Thickness:
24 cm
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