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Channel Champions

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Channel Champions

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Description
Dell Computer, Lexus, Wal-Mart and Amazon.com have made it big in today's economy by understanding that it's not so mush what you sell-but how you sell it. The channels through which goods are marketed and distributed are the new drivers of commercial success. The Channel Advantage, written by two partners at the leading management consulting firm of Booz?Allen & Hamilton, examines the companies that have thrived in this channel-based world and the secretes of their success. It's a fascinating tale that all who care about business should read and absorb.
Product details
Edition:
1
Number of Pages:
256
Release Date:
1999-09-10
Publication Date:
1999-09-27
Publisher:
Wiley
Languages:
Original: English
ISBN10:
0787950343
ISBN13:
9780787950347
GPSR Manufacturer Reference:
Weight:
685 g
Height:
183 cm
Width:
260 cm
Thickness:
18 cm

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Very good
Almost no signs of wear. Book pages have no markings, accessories are intact and all other media are in good condition.
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