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Starting an iPhone Application Business for Dummies

By Joel Elad

Starting an iPhone Application Business for Dummies

By Joel Elad

Only 1 item left in stock
Description
Making Everything Easier! Starting an iPhone® Application Business for Dummies Learn to: - Find your niche, develop a great idea, and build your brand - Develop a business model and revenue strategies for success - Build your development team from the ground up - Use marketing and pricing surveys, reviews, and blog marketing Aaron Nicholson Joel Elad Damien Stolarz Make money from your Phone app ideas with this easy-to-follow advice! Got some great ideas for iPhone apps? Here's how to turn them into a profitable business. This friendly guide helps you learn what goes into a successful app, how to price and market it, what the App Store expects from you, and even how to build a successful business team. You bring the ideas, and this book will help you with the rest! - What's out there — test the business climate, learn about the development platform, and see how others have succeeded - The incredible iPhone — thoroughly understand its unique capabilities - Who's your customer? — get a clear picture of the niche your apps can fill and learn to reach your customers - Make it sticky — find out what makes an app so appealing that users stick with it - Development dos and don'ts — learn how to plan your app, test thoroughly, anticipate development costs, and keep it legal - Pricing peculiarities — examine revenue models, learn how to price your apps, and see how "free" can actually pay off - Get buzzy — build "buzz" with demo YouTube videos, blog entries, reviews, and endorsements - Brand it — get tips on creating and reinforcing your brand image Open the book and find: - How to get users to promote your app - What kinds of apps generate the most interest - How to protect your idea - Why you might want to give your app away - Tips on choosing your team - How to register as an Apple developer - Advice on estimating development costs - When to pay for advertising
Product details
Binding:
Paperback
Edition:
1
Number of Pages:
432
Release Date:
2009-10-09
Publication Date:
2009-10-09
Publisher:
For Dummies
Languages:
Published: English, Original: English
ISBN10:
0470524529
ISBN13:
9780470524527
GPSR Manufacturer Reference:
[email protected]
Weight:
635 g

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The items bear minimal signs of past use, such as light scratches or memories in the form of markings. These signs of wear give the items a charming character and tell stories of their previous owners, while not affecting their functionality.
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