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Rational Decision Making

By Franz Eisenführ

Product Image: Rational Decision Making

Rational Decision Making

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Description
This book is designed to support you in making difficult decisions in a more - tional way. Based on an established theoretical foundation, it shows that simple requirements concerning rational behavior lead to a general calculus of determ- ing optimal decision alternatives; the book then goes on to present methods and instruments useful for the practical implementation of these concepts. Psychological research has uncovered a multitude of systematic cognitive - ases associated with the intuitive decision process, especially concerning the f- mation of preferences and subjective probability judgments for uncertain events. These developments have elevated prescriptive decision theory to the status of an important discipline with increasingly strong practical ties ¿ nowadays, even m- agers are concerned with decision trees, probability distributions and risk profiles. There is also a wide range of software available on the market to aid users with the use of the instruments. We would liketo convince you, by help of the many pr- tical questions and case studies included with most chapters, that the material c- ered is not purely an academic diet but also of high practical nutritional value. The mindset suggested by the theory as an approach for decision problems will surely be of much use to you both in your private and professional life, even if you do not apply the presented methods of decision making support in every little - tail.
Product details
Binding:
Paperback
Edition:
1
Number of Pages:
464
Release Date:
2010-09-01
Publication Date:
2010-09-01
Publisher:
Springer
Languages:
Original: English
ISBN10:
3642028500
ISBN13:
9783642028502
GPSR Manufacturer Reference:
[email protected]
Weight:
698 g
Height:
155 cm
Width:
235 cm
Thickness:
25 cm

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Very good
Almost no signs of wear. Book pages have no markings, accessories are intact and all other media are in good condition.
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