The Brand Bubble: The Looming Crisis in Brand Value and How to Avoid It

Name: The Brand Bubble: The Looming Crisis in Brand Value and How to Avoid It
Brand: Wiley & Sons
SKU: 9780470183878-V
Availability: OutOfStock
Rating: 5 (1 reviews)

By Edward Lebar

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Product details

Edition:: 1
Number of Pages:: 272
Release Date:: 2008-10-13
Publication Date:: 2008-10-13
Publisher:: Wiley & Sons
Languages:: Published: English, Original: English
ISBN10:: 047018387X
Weight:: 463 g

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