In Pursuit of Elegance: Why the Best Ideas Have Something Missing

Name: In Pursuit of Elegance: Why the Best Ideas Have Something Missing
Brand: Crown Pub
SKU: 9780385526494-V
Price: 4.89 EUR
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By May, Matthew E.

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Description

What made the" Sopranos" finale one of the most-talked-about events in television history? Why is sudoku so addictive and the iPhone so irresistible? What do Jackson Pollock and Lance Armstrong have in common with theoretical physicists and Buddhist monks? Elegance. In this thought-provoking exploration of why certain events, products, and people capture our attention and imaginations, Matthew E. May examines the elusive element behind so many innovative breakthroughs in fields ranging from physics and marketing to design and popular culture. Combining unusual simplicity and surprising power, elegance is characterized by four key elements--seduction, subtraction, symmetry, and sustainability. In a compelling, story-driven narrative that sheds light on the need for elegance in design, engineering, art, urban planning, sports, and work, May offers surprising evidence that what's "not there" often trumps what is. In the bestselling tradition of "The Tipping Point, Made to Stick, " and "The Black Swan, ""In Pursuit of Elegance" will change the way you think about the world.

Product details

Number of Pages:

216

Release Date:

2009-05-19

Publication Date:

2009-05-19

Publisher:

Crown Pub

Languages:

Published: English, Original: English

ISBN10:

0385526490

Weight:

363 g

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Almost no signs of wear. Book pages have no markings, accessories are intact and all other media are in good condition.

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