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Managing and Using Information Systems: A Strategic Approach

By Pearlson, Keri E.

Managing and Using Information Systems: A Strategic Approach

By Pearlson, Keri E.

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Description
∗ Concepts are presented in clear, non–technical jargon. ∗ Presents proven strategies for integrating IT with business strategies to create competitive advantages for organizations. ∗ Current readings and Web links bring basic issues up to date with examples of how successful managers implement IT.
Product details
Binding:
Paperback
Edition:
2
Number of Pages:
346
Release Date:
2003-05-26
Publication Date:
2003-05-26
Publisher:
John Wiley and Sons (WIE)
Languages:
Published: English, Original: English
ISBN10:
0471346446
ISBN13:
9780471346449
Weight:
439 g
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