Management of audiovisual productions

Name: Management of audiovisual productions
Brand: Our Knowledge Publishing
Availability: OutOfStock
Rating: 5 (1 reviews)

By Durand, Lisván Lescaille

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Description

The mass media are transforming their operating methods with the aim of retaining and expanding their audiences. In this context, audiovisual production has become an essential activity for positioning content on traditional and digital platforms. Inserted into these global dynamics, Cuba promotes academic research to improve the effectiveness of its public media system. In line with the above, this research addresses the need to increase the effectiveness of audiovisual production management in Cuban television centres. To this end, it has developed a methodological tool consisting of a theoretical model from which a general procedure and specific procedures are derived that favour the improvement of the audiovisual production management process in Cuban television centres.

Product details

Binding:: Paperback
Number of Pages:: 80
Release Date:: 2025-09-21
Publication Date:: 2025-09-21
Publisher:: Our Knowledge Publishing
Languages:: Original: English
ISBN10:: 6209042325
ISBN13:: 9786209042324
GPSR Manufacturer Reference:: [email protected]
Weight:: 137 g
Height:: 150 cm
Width:: 220 cm
Thickness:: 5 cm

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