IMC: Using Advertising & Promotion to Build Brands

Name: IMC: Using Advertising & Promotion to Build Brands
Brand: McGraw-Hill Inc.,US
Availability: OutOfStock
Rating: 5 (1 reviews)

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Description

International Edition. Rippling of plastic laminate at spine. Previous owners name on author's dedication page

Product details

Binding:

Paperback

Number of Pages:

783

Release Date:

2001-10-16

Publication Date:

2001-10-16

Publisher:

McGraw-Hill Inc.,US

Languages:

Published: English, Original: English

ISBN10:

025621476X

Weight:

1931 g

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