Scenario-Focused Engineering: A Toolbox for Innovation and Customer-Centricity

Name: Scenario-Focused Engineering: A Toolbox for Innovation and Customer-Centricity
Brand: MICROSOFT PR
Availability: OutOfStock
Rating: 5 (1 reviews)

By Drew Fletcher

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Description

Great technology alone is rarely sufficient today to ensure a product's success. At Microsoft, scenario-focused engineering is a customer-centric, iterative approach used to design and deliver the deeper experiences and emotional engagement customers demand in new products. In this book, students discover the proven practices and lessons learned from real-world implementations of this approach.

Product details

Binding:

Paperback

Edition:

1

Number of Pages:

576

Release Date:

2014-12-24

Publication Date:

2019-07-20

Publisher:

MICROSOFT PR

Languages:

Original: English

ISBN10:

0735679339

ISBN13:

9780735679337

Weight:

947 g

Height:

187 cm

Width:

228 cm

Thickness:

35 cm

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