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The G.R.E.A.T. Retention Book

By Vladislav Dobrokhotov

The G.R.E.A.T. Retention Book Business, Finance & Career

The G.R.E.A.T. Retention Book

0 - Default Title
Description
The G.R.E.A.T. Retention Method(TM) is a behavioural framework that enables organisations to deliberately and repeatably design the emotional conditions that drive long-term loyalty, repeat business, and advocacy.It maps five stages that unfold after the sale. Gratitude creates the emotional peak that cements the moment. Reinforcement eliminates doubt and builds pride. Engagement sustains relevance through dialogue and inclusion. Anchoring turns participation into habit. Transformation elevates satisfied customers into advocates who stay, return, and refer.Each stage applies proven psychological triggers, converting a transaction into a relationship - and a customer into a loyal partner who believes.
Product details
Binding:
Paperback
Number of Pages:
134
Release Date:
2025-11-22
Publication Date:
2025-11-22
Publisher:
Aftersales Marketing Press
Languages:
Original: English
ISBN13:
9798232126179
GPSR Manufacturer Reference:
[email protected]
Weight:
179 g
Height:
140 cm
Width:
216 cm
Thickness:
8 cm
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