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The Jolt Effect

By Matthew Dixon

The Jolt Effect Business, Finance & Career

The Jolt Effect

Only 1 item left in stock
Description
"Matthew Dixon, coauthor of The Challenger Sale, offers a new approach to overcoming customer indecision and closing more sales. He and coauthor Ted McKenna apply research to the problem of customer indecision, and offer a new approach that turns the conventional wisdom on its head. Drawing on a new study of more than two and a half million sales conversations from across industry, they reveal that only by addressing the customer's fear of failure can a salesperson get indecisive buyers to go from verbally committing to actually making the purchase"--
Product details
Edition:
1
Number of Pages:
256
Release Date:
2022-09-20
Publication Date:
2022-09-20
Publisher:
Penguin Publishing Group
Languages:
Original: English
ISBN10:
0593538102
ISBN13:
9780593538104
GPSR Manufacturer Reference:
[email protected]
Weight:
437 g
Height:
160 cm
Width:
230 cm
Thickness:
27 cm

Condition

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Good
The items bear minimal signs of past use, such as light scratches or memories in the form of markings. These signs of wear give the items a charming character and tell stories of their previous owners, while not affecting their functionality.
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