Praise for DATA DRIVEN "Too often, the only data sales leaders have are backwards-looking, seen through the rear view mirror; but now with the ideas and models in Data Driven, you can use data to look through the windshield, to see where you're going."
—Randy Seidl, CEO, Revenue Acceleration, LLC >—Ken Blanchard, Coauthor of The One Minute Manager® "Jenny Dearborn has written a must-read for leaders at every level of growth-hungry businesses. Data Driven is a blueprint for building winning strategies, successful sales teams and sustainable customer relationships."
—Bill McDermott, CEO, SAP > —Charles L. Fred, Group President, Xerox and author of Breakaway "If you want to take the sales function of your company to the next level, you've got to read Data Driven! Through an engaging fictional story and insightful commentary, Jenny Dearborn makes the complex subject of data analytics interesting, accessible, and practical."
—Chuck Battipede, Senior Vice President, Learning & Development, Hewlett-Packard > —Gerhard Gschwandtner, Founder and Publisher, Selling Power > —Brandon Hall, Founder, Brandon Hall Group "While Data Driven is a 'must follow' for any organization struggling with sales effectiveness, the roadmap and lessons included are relevant for any business transformation that requires accelerating team performance through laser-focus on the game-changing actions derived from multi-dimensional analytics."
—Angela Cinefro, Chief Human Resources Officer, Clarity Solution Group >—Tony Bingham, President and CEO, Association for Talent Development
The items bear minimal signs of past use, such as light scratches or memories in the form of markings. These signs of wear give the items a charming character and tell stories of their previous owners, while not affecting their functionality.
