Corporate Cultures 2000 Edition

Name: Corporate Cultures 2000 Edition
Brand: Basic Books
SKU: 9780738203300-G
Price: 1.69 EUR
Availability: OutOfStock
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Description

Business experts everywhere have been finding that corporations run not only on numbers, but on culture. In this revised and updated 2000 edition of Corporate Cultures, organization consultants Terrence Deal and Allan Kennedy probe the conference rooms and corridors of corporate America to discover the key to business excellence. They find that the health of the bottom line is not ultimately guaranteed by attention to the rational aspects of managing-financial planning, personnel policies, cost controls, and the like. What's more important to long-term prosperity is the company's culture-the inner values, rites, rituals, and heroes-that strongly influence its success, from top management to the secretarial pool.For junior and senior managers alike, Deal and Kennedy offer explicit guidelines for diagnosing the state of one's own corporate culture and for using the power of culture to wield significant influence on how business gets done.

Product details

Binding:: Paperback
Edition:: 1
Languages:: Original: English
Number of Pages:: 244
Publisher:: Basic Books
Publication Date:: 2000-05-01
Release Date:: 2000-05-19
ISBN / EAN:: 9780738203300
Weight:: 402 g
Dimensions:: 15/23/2 cm
GPSR Manufacturer Reference:: [email protected]

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