Wild West 2.0: How to Protect and Restore Your Online Reputation on the Untamed Social Frontier

Name: Wild West 2.0: How to Protect and Restore Your Online Reputation on the Untamed Social Frontier
Brand: McGraw-Hill Education
Availability: OutOfStock
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Description

The Internet is like the Old West a frontier rich with opportunity and hope, but also a rough-and-tumble land of questionable characters, dubious legal jurisdictions, and hidden dangers. And just like the Old West, if you want to stake out your territory, you have to get there first and fend for yourself. On the web, that means defending your good name and reputation before the attacks start. Because, despite the excellent product or service you provide, all it takes is one unhappy customer, jealous acquaintance, or unsavory compe ti tor to start the rumors flying. Before you know it, search engines are regenerating that negative publicity every time someone researches you or your business. In the age of Wild West 2.0, everyone has an online reputation. Who do you want to create yours?

Product details

Number of Pages:: 264
Release Date:: 2010-06-02
Publication Date:: 2010-06-16
Publisher:: McGraw-Hill Education
Languages:: Original: English
ISBN10:: 0814415091
ISBN13:: 9780814415092
Weight:: 520 g
Height:: 162 cm
Width:: 236 cm
Thickness:: 32 cm

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