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Non-Bullshit Innovation

By David Rowan

Non-Bullshit Innovation Law

Non-Bullshit Innovation

Only 1 item left in stock
Description
*updated with new material* 'Digital transformation' and 'disruptive innovation' used to be empty buzzwords serving to justify pointless box-ticking and absurd corporate posturing. And then a global pandemic suddenly forced every kind of organization to embrace genuine, urgent innovation as a matter of survival. But how can we ensure that the non-bullshit version of innovation delivers economic recovery at this crucial moment? Are there strategies we can all adapt from the world's most creative leaders to innovate effectively in our own lives? David Rowan, founding editor-in-chief of WIRED UK, embarked on a twenty country quest to find out. Packed full of tips for anyone looking for radical ways to adapt and thrive in the digital age, this carefully curated selection of stories will prepare you for whatever the future may bring - because the world will never move this slowly again. ___________________________ 'In this remarkable book, David Rowan tells a story of transformation: how an organisation has found a new way of doing things through innovation driven by ruthless entrepreneurial imagination. What is especially useful is that he does not just stick with small startups, let alone dreamy "inventors". He finds innovation in big companies and even within governments.' - Matt Ridley, The Times
Product details
Binding:
Paperback
Number of Pages:
256
Release Date:
2021-05-06
Publication Date:
2021-06-01
Publisher:
Penguin Random House UK
Languages:
Original: English
ISBN10:
1787633705
ISBN13:
9781787633704
GPSR Manufacturer Reference:
[email protected]
Weight:
480 g
Height:
152 cm
Width:
238 cm
Thickness:
30 cm

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The items bear minimal signs of past use, such as light scratches or memories in the form of markings. These signs of wear give the items a charming character and tell stories of their previous owners, while not affecting their functionality.
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