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Predatory Thinking

By Dave Trott

Predatory Thinking

Only 1 item left in stock
Description
LIFE IS A ZERO-SUM GAME Predatory Thinking is a masterclass in how to outwit the competition, in ordinary life as well as in business. It is the philosophy that has underpinned Dave Trott's distinguished career as a copywriter, creative director, and founder of some of London's most high-profile advertising agencies. Drawing on Eastern and Western philosophy, and colourful characters from Picasso and Socrates to Warren Beatty, this book represents a lifetime of wisdom learned at the creative cutting edge. 'A brilliant advertising copywriter and a great team leader. His ideas are equally applicable to writing a novel, making a film, launching a product, managing a football team, instituting life changes and any activity you can imagine. Genius' Sunday Times
Product details
Binding:
Paperback
Number of Pages:
274
Release Date:
2014-11-06
Publication Date:
2014-11-06
Publisher:
Pan
Languages:
Original: English
ISBN10:
1447285344
ISBN13:
9781447285342
GPSR Manufacturer Reference:
[email protected]
Minimum Reading Age:
18
Weight:
333 g
Height:
127 cm
Width:
203 cm
Thickness:
17 cm

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Very good
Almost no signs of wear. Book pages have no markings, accessories are intact and all other media are in good condition.
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€7,89

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