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Baseline Selling
By Dave Kurlan
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Description
For too long, sales professionals have struggled with methodologies that are difficult to learn and even harder to apply. Studies show that less than 25% of salespeople effectively use the techniques taught over the last two decades. Why? The unnecessary complexity, steep learning curves, and rigid systems have held them back.
Baseline Selling changes all that. Kurlan reemphasizes the fundamentals of selling in a fresh, relatable way, using the universally understood game of baseball to create a step-by-step process that anyone can follow. Whether you are an experienced sales professional or new to the field, you'll find practical strategies that complement and enhance any advanced methodology you already use.
Inside, you will learn how to:
Get more appointments-even with prospects who say they're "not interested" Differentiate yourself in commodity-driven markets with "Commodity Busters" Increase closing percentages using the simple yet powerful "Inoffensive Close" Sell at higher margins by applying the "Rule of Ratios" Shorten your sales cycle by effectively "Taking a Lead"
This book is not about gimmicks or tricks. It is about visualizing your sales process in an intuitive way and executing each step with confidence. Baseline Selling helps you master the essential skills needed to close more sales, more often-without over-complicating the process.
Step up to the plate and transform your sales game today.
Product details
Binding:
Paperback
Number of Pages:
232
Release Date:
2005-11-30
Publication Date:
2005-11-22
Publisher:
AuthorHouse
Languages:
Original:
English
ISBN10:
1420895672
ISBN13:
9781420895674
Weight:
383 g
Height:
152 cm
Width:
229 cm
Thickness:
14 cm
Condition
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Very good
Almost no signs of wear. Book pages have no markings, accessories are intact and all other media are in good condition.
€5,49