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International Business, Global Edition

By Daniel Sullivan

Product Image: International Business, Global Edition

International Business, Global Edition

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Description
For courses in international business. International business through theory and practice Balancing authoritative theory and meaningful practice, International Business engages students on the subject of conducting business in international markets. The authors' descriptions and ideas of international business are enhanced with contemporary examples, scenarios, and cases that help students effectively apply what they've learned. Now in its 16th Edition, International Business remains one of the best-selling and most authoritative international business texts available. As rigorous and practical as ever, this edition remains current through updated author-?written cases, including seven entirely new cases, streamlined writing, and expanded coverage of relevant global changes. Pearson MyLabTM Management not included. Students, if Pearson MyLab Management is a recommended/mandatory component of the course, please ask your instructor for the correct ISBN and course ID. Pearson MyLab Management should only be purchased when required by an instructor. Instructors, contact your Pearson rep for more information. Pearson MyLab Management is an online homework, tutorial, and assessment product designed to personalize learning and improve results. With a wide range of interactive, engaging, and assignable activities, students are encouraged to actively learn and retain tough course concepts.
Product details
Binding:
Paperback
Edition:
16
Number of Pages:
688
Release Date:
2017-11-09
Publication Date:
2018-03-08
Publisher:
Pearson Education Limited
Languages:
Original: English
ISBN10:
1292214732
ISBN13:
9781292214733
Weight:
1341 g
Height:
217 cm
Width:
274 cm
Thickness:
30 cm
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