Get. Real. Innovation.: Get real and forget about innovation - if you don‘t really mean it. (German edition)

Name: Get. Real. Innovation.: Get real and forget about innovation - if you don‘t really mean it. (German edition)
Brand: Granny & Smith
SKU: 9783000608773-G
Price: 21.59 EUR
Availability: InStock
Rating: 5 (1 reviews)

By Granny&Smith GmbH & Co. KG

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Description

Innovation is now the main driver of economic success. Nevertheless, only the least manage to be innovative. How do we really become innovative? Here you can read how it works. But don't say afterwards, we didn't warn you. Because in order to be really innovative, it takes completely different approaches in practice than most of the specialist press makes us believe. Lars Behrendt, Diploma Engineer and owner of an internationally active innovation agency reports from nearly 15 years of professional experience how innovation really goes and what consequences it may bring with you. This book is the result of numerous innovation projects with well-known DAX groups, Fortune 500 companies, as well as over 50 start-ups and the relentless development of its own innovation culture. If you really want to learn what it needs to be innovative, this will be helped here open, honest, directly and with real practice experiences on the right way.

Product details

Edition:: 1
Number of Pages:: 322
Release Date:: 2020-06-01
Publication Date:: 2020-06-01
Publisher:: Granny & Smith
Languages:: Published: German, Original: German
ISBN10:: 300060877X

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The items bear minimal signs of past use, such as light scratches or memories in the form of markings. These signs of wear give the items a charming character and tell stories of their previous owners, while not affecting their functionality.

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