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Transforming Organizations

By Christine Erlach

Product Image: Transforming Organizations

Transforming Organizations

By Christine Erlach

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Description
Achieving true change and innovation depends on our ability to re-imagine and re-author the futures we want our organizations to have ¿ and to open new perspectives and new ways of thinking, being and doing in the process. Narrative approaches and storytelling are powerful tools that can help us create a new future for branding and marketing, change, leadership, organizational learning and development.
Gathering contributions by scholars and practitioners from various disciplines, this book provides a unique overview of an emerging field of practice in organizations and communities. Rooted in a narrative conceptual framework, the respective papers describe a broad range of trans-disciplinary applications, tools and methods for effectively working with stories.
Product details
Edition:
1
Number of Pages:
312
Release Date:
2019-05-22
Publication Date:
2019-05-22
Publisher:
Springer
Languages:
Original: English
ISBN10:
3030178501
ISBN13:
9783030178505
GPSR Manufacturer Reference:
[email protected]
Weight:
635 g
Height:
160 cm
Width:
241 cm
Thickness:
23 cm
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