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How Words Work

By Chris West

How Words Work

By Chris West

0 - Default Title
Description
Why are some tomatoes more profitable than others? Who has to publish more words tomorrow morning: the CMO of a medium-sized brand or the editor of The Guardian? How can a penguin help explain Elon Musk’s Tesla success? You’ll find the answers to these and other questions in ‘How Words Work’. How Words Work was initially created as promotional material for the brand strategy consultancy, Verbal Identity, to open the eyes of CEOs and CMOs to the value that smart language can add to their business. But we think everyone can benefit from being reminded of the magic and mechanics of language. Find us at: http://www.verbalidentity.com/ https://www.linkedin.com/company/verbal-identity/
Product details
Binding:
Paperback
Number of Pages:
28
Release Date:
2018-01-01
Publication Date:
2018-01-01
Publisher:
Verbal Identity
Languages:
Published: English, Original: English
ISBN10:
1527218562
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