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Digital Marketing

By Dave Chaffey

Product Image: Digital Marketing

Digital Marketing

Only 1 item left in stock
Description
Now in its fifth edition, Digital Marketing (previously Internet Marketing) provides comprehensive, practical guidance on how companies can get the most out of digital media to meet their marketing goals. Digital Marketing links marketing theory with practical business experience through case studies and interviews from cutting edge companies such as eBay and Facebook, to help students understand digital marketing in the real world.
Product details
Binding:
Paperback
Edition:
5
Number of Pages:
698
Release Date:
2012-12-04
Publication Date:
2012-07-31
Publisher:
Prentice Hall
Languages:
Original: English
ISBN10:
0273746103
ISBN13:
9780273746102
Weight:
1323 g
Height:
197 cm
Width:
271 cm
Thickness:
33 cm
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Very good
Almost no signs of wear. Book pages have no markings, accessories are intact and all other media are in good condition.
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