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Introducing Multimodality

Introducing Multimodality Media & Communication

Introducing Multimodality

0 - Default Title
Description
This accessible textbook introduces multimodality: its origins, scope and the potential of multimodal research for understanding the ways in which people communicate. Readers will learn to recognize similarities and differences in theoretical and methodological positions, and the limitations of different approaches are highlighted, including advice on how to mix and ultimately choose the most apt approaches for a study. With a wide range of examples, clear practical support and a glossary of terms, Introducing Multimodality is an ideal reference for undergraduate and postgraduate students in multimodality and semiotics within applied linguistics, education, media and communication studies.
Product details
Edition:
illustrated
Number of Pages:
232
Release Date:
2016-04-05
Publication Date:
2016-04-01
Publisher:
Routledge
Languages:
Original: English
ISBN10:
0415639239
ISBN13:
9780415639231
GPSR Manufacturer Reference:
Weight:
587 g
Height:
175 cm
Width:
250 cm
Thickness:
17 cm
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