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Assessing Organizational Communication

By Downs, Cal W

Assessing Organizational Communication Social Sciences

Assessing Organizational Communication

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Description
This essential guide offers a detailed framework for assessing communication processes within an organization and using the results to develop improved organizational strategies. Presented in clear, accessible prose are the "tools of the trade" for planning and initiating audits, gathering data using a wide variety of methodologies, analyzing the findings, and preparing effective reports. Throughout, practical examples drawn from the authors' influential work in the field help readers understand the real-world applications of the concepts discussed and gain skills for creative problem solving. A successor volume to Cal Downs's popular Communication Audits, the book has been extensively rewritten with many new topics and two entirely new chapters reflecting today's critical issues and best practices. It will serve as both an authoritative primer for human resource and management consultants and a comprehensive text for undergraduate and graduate students in organizational communication.
Product details
Binding:
Paperback
Edition:
illustrated
Number of Pages:
292
Release Date:
2004-08-30
Publication Date:
2004-05-01
Publisher:
Guilford Publications
Languages:
Original: English
ISBN10:
1593850107
ISBN13:
9781593850104
GPSR Manufacturer Reference:
[email protected]
Weight:
522 g
Height:
179 cm
Width:
247 cm
Thickness:
17 cm
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