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#Barbie and Social Media

By Hains, Rebecca C.

#Barbie and Social Media Law

#Barbie and Social Media

0 - Default Title
Description
#Barbie and Social Media delves into Barbie’s transformation from doll to global cultural icon–one that is deeply embedded in contemporary social media discourse. It explores how digital platforms have given rise to a dynamic, participatory culture that both celebrates and critiques doll and brand. From Mattel’s strategic branding of Barbie as a symbol of diversity and empowerment, to individuals' use of social media to reimagine Barbie’s identity and significance, #Barbie and Social Media offers a comprehensive examination of Barbie in the digital age.
Product details
Number of Pages:
264
Release Date:
2025-10-02
Publication Date:
2025-10-02
Publisher:
Springer
Languages:
Original: English
ISBN10:
3031956109
ISBN13:
9783031956102
GPSR Manufacturer Reference:
[email protected]
Weight:
456 g
Height:
153 cm
Width:
216 cm
Thickness:
19 cm
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