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Corporate Discourse

Corporate Discourse Social Sciences

Corporate Discourse

0 - Default Title
Description
Corporate discourse examines business communication practices from a discourse perspective, looking in detail at the ways in which corporations around the world communicate with individuals, with other collective entities and with the world at large. It is concerned with understanding how language works in business contexts and how corporate identity and personal and professional relationships are configured through discourse. Using a range of analytical techniques to examine different forms of textual evidence from companies operating in many sectors, this book maps out current developments in corporate discourse against the complex background of globalization.
Product details
Number of Pages:
216
Release Date:
2013-08-15
Publication Date:
2013-08-15
Publisher:
Bloomsbury 3PL
Languages:
Original: English
ISBN10:
1441127186
ISBN13:
9781441127181
GPSR Manufacturer Reference:
Weight:
493 g
Height:
161 cm
Width:
240 cm
Thickness:
16 cm
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