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Small Giants

By Bo Burlingham

Small Giants Politics & Society

Small Giants

Only 1 item left in stock
Description
How maverick companies have passed up the growth treadmill - and focused on greatness instead. It's an axiom of business that great companies grow their revenues and profits year after year. Yet quietly, under the radar, a small number of companies have rejected the pressure of endless growth to focus on more satisfying business goals. Goals like being great at what they do, creating a great place to work, providing great customer service, making great contributions to their communities, and finding great ways to lead their lives. In Small Giants, veteran journalist Bo Burlingham takes us deep inside fourteen remarkable companies that have chosen to march to their own drummer. They include Anchor Brewing, the original microbrewer; CitiStorage Inc., the premier independent records-storage business; Clif Bar & Co., maker of organic energy bars and other nutrition foods; Righteous Babe Records, the record company founded by singer-songwriter Ani DiFranco; Union Square Hospitality Group, the company of restaurateur Danny Meyer; and Zingerman's Community of Businesses, including the world-famous Zingerman's Deli of Ann Arbor. Burlingham shows how the leaders of these small giants recognized the full range of choices they had about the type of company they could create. And he shows how we can all benefit by questioning the usual definitions of business success. In his new afterward, Burlingham reflects on the similarities and learning lessons from the small giants he covers in the book.
Product details
Binding:
Paperback
Edition:
10
Number of Pages:
304
Release Date:
2016-10-11
Publication Date:
2016-10-11
Publisher:
Penguin Publishing Group
Languages:
Original: English
ISBN10:
014310960X
ISBN13:
9780143109600
GPSR Manufacturer Reference:
[email protected]
Weight:
263 g
Height:
139 cm
Width:
211 cm
Thickness:
22 cm

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Very good
Almost no signs of wear. Book pages have no markings, accessories are intact and all other media are in good condition.
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