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The Designer's Guide To Marketing And Pricing

By Ilise Benun

The Designer's Guide To Marketing And Pricing Law

The Designer's Guide To Marketing And Pricing

0 - Used - good
Description
Do what you love and make money!The Designer's Guide to Marketing and Pricing will answer all the common questions asked by designers trying to stay afloat in their creative business - and also successful designers who want to put a little more thought into their operations. Whether you're a freelancer, an aspiring entrepreneur or a seasoned small-business owner, you'll learn everything you need to know about how to market and price your services.This book shows you how to:learn which marketing tools are most effective and how to use themcreate a smart marketing plan that reflects your financial goalsplan small actionable steps to take in reaching those financial goalsdetermine who your ideal clients are and establish contact with themturn that initial contact into a profitable relationship for both of youtalk to clients about money and the design process - without fearfigure out a fair hourly rate and give an accurate estimate for a project
You'll learn the ins and outs of creating and running a creative services business - the things they never taught you in school. Plus, there are useful worksheets throughout the book, so you can apply the principles and formulas to your own circumstances and create a workable business plan right away.
Product details
Binding:
Paperback
Edition:
illustrated
Number of Pages:
290
Release Date:
2008-03-02
Publication Date:
2008-03-02
Publisher:
How Books
Languages:
Original: English
ISBN10:
1600610080
ISBN13:
9781600610080
GPSR Manufacturer Reference:
[email protected]
Weight:
474 g
Height:
152 cm
Width:
229 cm
Thickness:
18 cm
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