Placeholder text

Go to cart

Retail Management, Global Edition

By Barry R. Berman

Retail Management, Global Edition

By Barry R. Berman

0 - Default Title
Description
For courses in Retail Management.A contemporary text that helps students thrive in today’s retailing industryRetail Management: A Strategic Approach is built on the fundamental principle that retailers have to plan for and adapt to a complex, changing environment. Without a pre-defined and well-integrated strategy, retailers may flounder and be unable to cope with the environment that surrounds them. This text helps readers become good retail planners and decision makers. The 13th Edition incorporates updated data that reflects the current world economic climate, extensive coverage of omnichannel retailing, and many new vignettes, questions, and cases, so that students can thrive in today’s retailing industry.
Product details
Binding:
Paperback
Edition:
13
Number of Pages:
594
Release Date:
2017-08-14
Publication Date:
2017-10-05
Publisher:
Pearson Education Limited
Languages:
Original: English
ISBN10:
1292214678
ISBN13:
9781292214672
GPSR Manufacturer Reference:
[email protected]
Minimum Reading Age:
10
Maximum Reading Age:
80
Weight:
1452 g
Height:
216 cm
Width:
276 cm
Thickness:
32 cm
Buy on Amazon
Currently sold out