Product Leadership: How Top Product Managers Create and Launch Successful Products

Name: Product Leadership: How Top Product Managers Create and Launch Successful Products
Brand: O'Reilly Media
SKU: 9781491960608-V
Price: 7.89 EUR
Availability: InStock
Rating: 5 (1 reviews)

By Richard Banfield

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Description

In today's lightning-fast technology world, good product management is critical to maintaining a competitive advantage. Yet, managing human beings and navigating complex product roadmaps is no easy task, and it's rare to find a product leader who can steward a digital product from concept to launch without a couple of major hiccups. Why do some product leaders succeed while others don't? This insightful book presents interviews with nearly 100 leading product managers from all over the world. Authors Richard Banfield, Martin Eriksson, and Nate Walkingshaw draw on decades of experience in product design and development to capture the approaches, styles, insights, and techniques of successful product managers. If you want to understand what drives good product leaders, this book is an irreplaceable resource. In three parts, Product Leadership helps you explore:Themes and patterns of successful teams and their leaders, and ways to attain those characteristicsBest approaches for guiding your product team through the startup, emerging, and enterprise stages of a company's evolutionStrategies and tactics for working with customers, agencies, partners, and external stakeholders

Product details

Binding:

Paperback

Edition:

1

Number of Pages:

246

Release Date:

2017-06-03

Publication Date:

2017-06-03

Publisher:

O'Reilly Media

Languages:

Published: English, Original: English

ISBN10:

1491960604

GPSR Manufacturer Reference:

[email protected]

Weight:

1050 g

Height:

22.6 cm

Width:

14.9 cm

Thickness:

1.5 cm

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Almost no signs of wear. Book pages have no markings, accessories are intact and all other media are in good condition.

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