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Mobile Commerce

By Karabi Bandyopadhyay

Produktbild: Mobile Commerce

Mobile Commerce

0 - Used - good
Description
Provides an in-depth insight on the role of the mobile in revolutionising various industry verticals, specifically business and commerce. The book shows the evolution of a mobile phone from a mere gadget meant for communication to a smarter one performing business transactions. The basic technology and concepts involved in mobile commerce are discussed. Key concepts, like mobile marketing, mobile ticketing, mobile computing, mobile payments and mobile banking, are discussed vis-a-vis latest technologies.
Product details
Binding:
Paperback
Number of Pages:
384
Release Date:
2013-12-30
Publication Date:
2013-12-30
Publisher:
PHI Learning
Languages:
Original: English
ISBN10:
8120348052
ISBN13:
9788120348059
Weight:
594 g
Height:
178 cm
Width:
235 cm
Thickness:
20 cm
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