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Running Lean

By Ash Maurya

Running Lean Law

Running Lean

Only 2 items left in stock
Description
We live in an age of unparalleled opportunity for innovation. We’re building more products than ever before, but most of them fail—not because we can’t complete what we set out to build, but because we waste time, money, and effort building the wrong product. What we need is a systematic process for quickly vetting product ideas and raising our odds of success. That’s the promise of Running Lean. In this inspiring book, Ash Maurya takes you through an exacting strategy for achieving a "product/market fit" for your fledgling venture, based on his own experience in building a wide array of products from high-tech to no-tech. Throughout, he builds on the ideas and concepts of several innovative methodologies, including the Lean Startup, Customer Development, and bootstrapping. Running Lean is an ideal tool for business managers, CEOs, small business owners, developers and programmers, and anyone who’s interested in starting a business project. * Find a problem worth solving, then define a solution * Engage your customers throughout the development cycle * Continually test your product with smaller, faster iterations * Build a feature, measure customer response, and verify/refute the idea * Know when to "pivot" by changing your plan’s course * Maximize your efforts for speed, learning, and focus * Learn the ideal time to raise your "big round" of funding Get on track with The Lean Series Presented by Eric Ries—bestselling author of The Lean Startup: How Today’s Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses—The Lean Series gives you solid footing in a proven methodology that will help your business succeed.
Product details
Edition:
2
Number of Pages:
240
Release Date:
2012-02-28
Publication Date:
2012-04-30
Publisher:
O'Reilly Media
Languages:
Original: English
ISBN10:
1449305172
ISBN13:
9781449305178
Weight:
461 g
Height:
164 cm
Width:
237 cm
Thickness:
22 cm

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Very good
Almost no signs of wear. Book pages have no markings, accessories are intact and all other media are in good condition.
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