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Running Lean

By Ash Maurya

Running Lean Business, Finance & Career

Running Lean

Only 1 item left in stock
Description
We're building more products today than ever before, but most of them fail--not because we can't complete what we want to build but because we waste time, money, and effort building the wrong product. What we need is a systematic process for quickly vetting product ideas and raising our odds of success. That's the promise of Running Lean. In this inspiring book, Ash Maurya takes you through an exacting strategy for achieving product/market fit for your fledgling venture. You'll learn ideas and concepts from several innovative methodologies, including the Lean Startup, business model design, design thinking, and Jobs-to-be-Done. This new edition introduces the continuous innovation framework and follows one entrepreneur's journey from initial vision to a business model that works. - Deconstruct your idea using a one-page Lean Canvas - Stress-test your idea for desirability, viability, and feasibility - Define key milestones charted on a traction roadmap - Maximize your team's efforts for speed, learning, and focus - Prioritize the right actions at the right time - Learn how to conduct effective customer interviews - Engage your customers throughout the development cycle - Continually test your product with smaller, faster iterations - Find a repeatable and scalable business model
Product details
Edition:
3
Number of Pages:
367
Release Date:
2022-05-03
Publication Date:
2022-05-03
Publisher:
O'Reilly Media
Languages:
Original: English
ISBN10:
1098108779
ISBN13:
9781098108779
Weight:
625 g
Height:
166 cm
Width:
239 cm
Thickness:
30 cm

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Very good
Almost no signs of wear. Book pages have no markings, accessories are intact and all other media are in good condition.
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