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Corporate Information Strategy and Management: Text and Cases

Corporate Information Strategy and Management: Text and Cases

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Description
Corporate Information Strategy and Management: Text and Cases 7/e by Applegate, Austin and McFarlan is written for students and managers who desire an overview of contemporary information systems technology management. It explains the relevant issues of effective management of information services activities and highlights the areas of greatest potential application of the technology. No assumptions are made concerning the reader's experience with IT, though it is presumed that the reader has some course work or work experience in administration and/or management. This text is comprised of an extensive collection of Harvard Business cases devoted to Information Technology.
Product details
Binding:
Paperback
Edition:
7
Number of Pages:
736
Release Date:
2006-01-01
Publication Date:
2006-01-16
Publisher:
McGraw-Hill Education - Europe
Languages:
Original: English
ISBN10:
0071244190
ISBN13:
9780071244190
Weight:
1157 g
Height:
195 cm
Width:
242 cm
Thickness:
37 cm
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