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Creativity and Advertising

Creativity and Advertising Media & Communication

Creativity and Advertising

0 - Default Title
Description
@text Andrew McStay identifies and explores key historical, cultural and philosophical discourses that give rise to contemporary notions of advertising creativity.
Product details
Edition:
1
Number of Pages:
194
Release Date:
2013-05-24
Publication Date:
2013-04-05
Publisher:
Routledge
Languages:
Original: English
ISBN10:
0415519543
ISBN13:
9780415519540
GPSR Manufacturer Reference:
Weight:
461 g
Height:
161 cm
Width:
240 cm
Thickness:
15 cm
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