Public Information Campaigns and Opinion Research: A Handbook for the Student and Practitioner

Name: Public Information Campaigns and Opinion Research: A Handbook for the Student and Practitioner
Brand: Sage Publications UK
Availability: OutOfStock
Rating: 5 (1 reviews)

By Andrea Rommele

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Description

This handbook draws on multidisciplinary insights and the experiences of academics and campaign practitioners to provide a comprehensive guide and introduction to planning, implementing and measuring public information and communication campaigns.

Product details

Edition:

1

Number of Pages:

256

Release Date:

2002-02-05

Publication Date:

2002-02-05

Publisher:

Sage Publications UK

Languages:

Published: English, Original: English

ISBN10:

0761964312

GPSR Manufacturer Reference:

[email protected]

Weight:

500 g

Height:

24.1 cm

Width:

16.1 cm

Thickness:

2 cm

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