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Fine Art of Success

Fine Art of Success Law

Fine Art of Success

0 - Default Title
Description
Innovation is the 'buzz' topic for the 21st century manager. Now it's time to learn from those who have been doing it for centuries – creative artists. Wondering how your firm can sustain competitive advantage? This book suggests you might look to contemporary artist Damian Hirst, or pop-star Madonna for guidance on successful strategies for driving innovation and creativity in business. This book is a fresh and entertaining course on key strategies for successful business innovation. The authors analyse the success of artists through the lens of management theory and ask what practising managers can learn from the way creative artists innovate. They show that there are real lessons for managers from the success of artists such as Joesph Beuys, Madonna, Pablo Picasso and others, and that many of these lessons can be applied within the firm.
Product details
Edition:
1
Number of Pages:
208
Release Date:
2010-12-22
Publication Date:
2011-02-14
Publisher:
Wiley
Languages:
Original: English
ISBN10:
0470661062
ISBN13:
9780470661062
GPSR Manufacturer Reference:
Weight:
464 g
Height:
157 cm
Width:
235 cm
Thickness:
15 cm
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