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Value Merchants

By Anderson, James C

Value Merchants

By Anderson, James C

0 - Default Title
Description
Do your salespeople feel under extreme pressure to retain accounts or gain new business at any cost? If so, you may be leaving big money on the table. Consider the integrated-circuit supplier representative who lost $500,000 of potential profit on a single transaction, just to win a deal that he would have closed anyway at the higher price.
Product details
Edition:
1
Number of Pages:
240
Release Date:
2007-11-07
Publication Date:
2007-11-07
Publisher:
Harvard Business Review Press
Languages:
Original: English
ISBN10:
1422103358
ISBN13:
9781422103357
Weight:
540 g
Height:
163 cm
Width:
237 cm
Thickness:
23 cm
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