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Internal Communication in Times of Crisis

By Alison Arnot

Internal Communication in Times of Crisis

By Alison Arnot

0 - Default Title
Description
Traditionally, crisis communication has focused on the needs of the media and other external audiences, yet it is your employees who often face the crisis most directly and who fuel your organization's reputation, resilience and recovery. Internal Communication in Times of Crisis will help you unlock the power of internal communication to guide your organization through crisis and back to business as usual with confidence and care. Written by expert communications trainer and consultant Alison Arnot, this comprehensive guide covers all aspects of internal crisis communication. This book explains how to meet a full range of human and organizational internal crisis communication needs as you take a forward-looking approach to keeping employees safe, supported and enabled amid the shock and emotion a crisis brings. Learn how to motivate and empower them with the knowledge needed to deliver a crisis response and inspire them to connect, collaborate and advocate for the organization as you negotiate the path to recovery. Using a mix of theory, practical examples and expert insights, this book helps you understand the different approaches required in different crisis situations. Covering strategic activity such as gathering insight, setting objectives, working with leadership, defining approach and evaluating success together with tactical activity such as crafting messages, selecting channels and addressing concerns, this is the ultimate guide for internal communicators looking to navigate crises with confidence.
Product details
Binding:
Paperback
Edition:
1
Number of Pages:
240
Release Date:
2025-07-03
Publication Date:
2025-07-03
Publisher:
Kogan Page
Languages:
Original: English
ISBN10:
1398620599
ISBN13:
9781398620599
GPSR Manufacturer Reference:
[email protected]
Weight:
364 g
Height:
156 cm
Width:
234 cm
Thickness:
16 cm
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