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Economics for Business and Management

Economics for Business and Management Law

Economics for Business and Management

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Description
An exciting introduction to the principles and applications of microeconomics and macroeconomics to the global business problems faced by today's decision makers · What are the characteristics for successful entry into new international markets? · How can 'sustainability' affect decision making within businesses? · Why are today's global investors so concerned about national debt issues? · In what ways does an awareness of cultural differences improve decision making by international marketing and human resource strategists? · What strategies can companies such as BP use to repair damaged global reputations?
Product details
Binding:
Paperback
Edition:
3
Number of Pages:
592
Release Date:
2011-05-05
Publication Date:
2011-02-02
Publisher:
Pearson Education Limited
Languages:
Original: English
ISBN10:
0273735241
ISBN13:
9780273735243
GPSR Manufacturer Reference:
Weight:
1108 g
Height:
195 cm
Width:
262 cm
Thickness:
26 cm

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The items bear minimal signs of past use, such as light scratches or memories in the form of markings. These signs of wear give the items a charming character and tell stories of their previous owners, while not affecting their functionality.
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