Inmates Are Running the Asylum, The: Why High Tech Products Drive Us Crazy and How to Restore the Sanity

Name: Inmates Are Running the Asylum, The: Why High Tech Products Drive Us Crazy and How to Restore the Sanity
Brand: Pearson International
Availability: OutOfStock
Rating: 5 (1 reviews)

By Alan Cooper

0 - Default Title

Description

Imagine, at a terrifyingly aggressive rate, everything you regularly use is being equipped with computer technology. Think about your phone, cameras, cars-everything-being automated and programmed by people who in their rush to accept the many benefits of the silicon chip, have abdicated their responsibility to make these products easy to use. The Inmates Are Running the Asylum argues that the business executives who make the decisions to develop these products are not the ones in control of the technology used to create them. Insightful and entertaining, The Inmates Are Running the Asylum uses the author's experiences in corporate America to illustrate how talented people continuously design bad software-based products and why we need technology to work the way average people think. Somewhere out there is a happy medium that makes these types of products both user and bottom-line friendly; this book discusses why we need to quickly find that medium.

Product details

Binding:: Paperback
Edition:: 2
Number of Pages:: 288
Release Date:: 2004-02-24
Publication Date:: 2004-02-24
Publisher:: Pearson International
Languages:: Original: English
ISBN10:: 0672326140
ISBN13:: 9780672326141
GPSR Manufacturer Reference:: [email protected]
Weight:: 439 g
Height:: 15.5 cm
Width:: 23.4 cm
Thickness:: 1.6 cm

Buy on Amazon

Currently sold out

Add to Wishlist