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The Social Media Industries

By Albarran, Alan B.

The Social Media Industries Media & Communication

The Social Media Industries

By Albarran, Alan B.

0 - Default Title
Description
This volume provides a timely and innovative look at the business aspects of social media. Examining social media in both descriptive and analytical ways, the chapters included herein present an overview of the social media industries, considering the history, development, and theoretical orientations used to understand social media. It is intended for scholars, researchers, and students in media and communication, as well as media practitioners.
Product details
Edition:
illustrated
Number of Pages:
274
Release Date:
2013-02-26
Publication Date:
2013-02-26
Publisher:
Routledge
Languages:
Original: English
ISBN10:
0415523184
ISBN13:
9780415523189
GPSR Manufacturer Reference:
[email protected]
Weight:
552 g
Height:
157 cm
Width:
235 cm
Thickness:
19 cm
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