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War in the Boardroom: Why Left-Brain Management and Right-Brain Marketing Don't See Eye-to-Eye--and What to Do About It

By Al Ries

War in the Boardroom: Why Left-Brain Management and Right-Brain Marketing Don't See Eye-to-Eye--and What to Do About It Books

War in the Boardroom: Why Left-Brain Management and Right-Brain Marketing Don't See Eye-to-Eye--and What to Do About It

By Al Ries

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Product details
Edition:
1
Number of Pages:
304
Release Date:
2009-02-24
Publication Date:
2009-02-24
Publisher:
Harper Business
Languages:
Published: English, Original: English
ISBN10:
0061669199
Weight:
386 g
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