Placeholder text

Go to cart

Consumer behavior towards Green Product in a Developing country

By Jibril, Abdul Bashiru

Consumer behavior towards Green Product in a Developing country

By Jibril, Abdul Bashiru

- Default Title
Description
This work aims to identify the factors that affect consumers purchasing behaviour towards locally branded green plant, specifically medicinal herbal product in the developing country. It gives details account on demographic variables that determines individual inclination for the consumption of herbal product. The book also give insight to practitioners and marketers within the scope of herbal industry on the factors consumers take into consideration before buying.
Product details
Binding:
Paperback
Number of Pages:
52
Release Date:
2025-11-03
Publication Date:
2025-11-03
Publisher:
LAP LAMBERT Academic Publishing
Languages:
Original: English
ISBN10:
620919169X
ISBN13:
9786209191695
Weight:
96 g
Height:
150 cm
Width:
220 cm
Thickness:
4 cm
Buy on Amazon
Currently sold out