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Services Marketing

By Zeithaml, Valarie A.

Services Marketing

By Zeithaml, Valarie A.

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Product details

Number of Pages:

608

Release Date:

1996-01-01

Publication Date:

1996-01-01

Publisher:

McGraw-Hill Inc.,US

Languages:

Published: English, Original: English

ISBN10:

0070782504

ISBN13:

9780070782501

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