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Making the Invisible Visible

By Marchand, Donald A

Product Image: Making the Invisible Visible

Making the Invisible Visible

0 - Default Title
Description
Companies in the e-economy are under increasing pressure to show strong business performance and to maximize information resources to produce results. Information is a company's most important currency in building and maintaining a competitive edge today. Technology has enhanced our ability to gather and process information. Companies worldwide spend more than $1.4 trillion on information technology, but until now, there has been no way to measure the effectiveness of IT within the organization, or its real impact on the bottom line. Following a major two-year global research project involving 1,009 senior managers from over 100 companies representing 22 countries and 25 industries, the authors have proven that when a company is high on Information Orientation (IO)TM it will be high on business performance. Not only can IO be applied as a diagnostic tool or a benchmark to measure the effectiveness of an organization's information-use, it can also be used to predict business performance. Information OrientationTM measures a company's Information CapabilitiesTM in three areas: - Information behaviour and values of people - Information management practices - Information technology practices The authors have validated that it is the total interaction of these three capabilities and their effective management that results in superior business performance.
Product details
Edition:
1
Number of Pages:
324
Release Date:
2001-02-26
Publication Date:
2001-03-30
Publisher:
Wiley
Languages:
Original: English
ISBN10:
047149609X
ISBN13:
9780471496090
GPSR Manufacturer Reference:
[email protected]
Weight:
695 g
Height:
157 cm
Width:
235 cm
Thickness:
24 cm
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