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Selling: Building Partnerships

Selling: Building Partnerships Business, Finance & Career

Selling: Building Partnerships

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Description
Selling: Building Partnerships, 7e remains the most innovative textbook in the Selling course area today with its unique role plays and partnering skills which are critical skills for all business people. The authors emphasize throughout the text on the need for salespeople to be flexible-to adapt their strategies to customer needs, buyer social styles, and relationship needs and strategies. This is followed by a complete discussion of how effective selling and career growth are achieved through planning and continual learning. This market leading text has been updated to continue its relevance in the Selling market today just as it was twenty years ago.
Product details
Binding:
Paperback
Edition:
7
Release Date:
2008-11-01
Publication Date:
2008-11-16
Publisher:
McGraw-Hill Education - Europe
Languages:
Original: English
ISBN10:
0071280901
ISBN13:
9780071280907
Weight:
946 g
Height:
203 cm
Width:
252 cm
Thickness:
20 cm
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