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The Handbook of Online and Social Media Research: Tools and Techniques for Market Researchers
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Marketing Research: An Applied Approach
Marketing Research: An Applied Approach
from  Malhotra, Naresh K.Used - very goodBook - Used - very good
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How Cool Brands Stay Hot: Branding to Generation Y and Z
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How to Measure Digital Marketing: Metrics for Assessing Impact and Designing Success
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The End of Marketing as We Know It
The End of Marketing as We Know It
from  Sergio ZymanUsed - very goodBook - Used - very good
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Marketing Research: Tools and Techniques
Marketing Research: Tools and Techniques
from  Nigel BradleyUsed - goodBook - Used - good
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Let Them Eat Cake: Marketing Luxury to the Masses - As well as the Classes
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Statistics for Marketing and Consumer Research
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Consumer Psychology for Marketing
Consumer Psychology for Marketing
from  Gordon FoxallUsed - goodBook - Used - good
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The Wallet Allocation Rule: Winning the Battle for Share
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How Cool Brands Stay Hot: Branding to Generation Y
How Cool Brands Stay Hot: Branding to Generation Y
from  Mattias BehrerUsed - very goodBook - Used - very good
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Marketing Metrics: 50+ Metrics Every Executive Should Master
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