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Consumer Behavior

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Answering the Ultimate Question: How Net Promoter Can Transform Your Business
New €32.90
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The Wallet Allocation Rule: Winning the Battle for Share
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Experience Effect: Engage Your Customers with a Consistent and Memorable Brand Experience
Book€19.49
€19.49

Brandjam: Humanizing Brands Through Emotional Design
Brandjam: Humanizing Brands Through Emotional Design
from  Marc GobeUsed - very goodBook - Used - very good
Book€1.49
€1.49

Encouraging Participative Consumerism Through Evolutionary Digital Marketing: Emerging Research and Opportunities (Advances in Marketing, Customer Relationship Management, and E-services)
New €172.50
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What Chinese Want: Culture, Communism, and China's Modern Consumer
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Trading Up: The New American Luxury
Trading Up: The New American Luxury
from  Neil FiskeUsed - very goodBook - Used - very good
Book€3.69
€3.69

The Age of Surveillance Capitalism: The Fight for a Human Future at the New Frontier of Power
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€30.49

Shopper Marketing: How to Increase Purchase Decisions at the Point of Sale
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€1.49

Untold Millions: Positioning Your Business for the Gay and Lesbian Consumer Revolution
Book€8.49
€8.49

Don't Think Pink
Don't Think Pink
from  Lisa JohnsonUsed - very goodBook - Used - very good
Book€3.69
€3.69